We highly recommend that all our clients record a backup of whatever group or interview they are conducting. We've compiled a list of tips and suggestions on how to get the most out of your audio, that you can read here. 

Our most popular and affordable transcription style. The respondents’ comments are verbatim although we eliminate any false starts, word whiskers and/or unnecessary chatter. However, the moderator’s questions, comments, and/or instructions to the respondents are edited to ease in transcript reading and report writing.

Example:

Moderator: What did you think of Product X?
Respondent: Well, I thought that it was a pretty good product. (Charles)

Pricing for Edited Verbatim is $1.65* per audio minute, rounded to the nearest minute. Turnaround time is before end of next business day for scheduled projects where audio is received by 2:00 p.m. EST.

*For medical transcripts please contact us for pricing. 

In this transcript style, the respondents’ AND the moderator’s comments are verbatim although we eliminate any false starts, word whiskers and/or unnecessary chatter.

Example: 

Moderator: So, Charles, you were talking about this earlier. But what did you think of Product X?
Respondent: Well, I thought that it was a pretty good product.

Pricing for Simplified Verbatim is $1.95 per audio minute, rounded to the nearest minute. Turnaround time is before end of 2nd business day for scheduled projects where audio is received by 2:00 p.m. EST.

This transcript style includes all word whiskers, sounds, stammers, etc. contained on the audio in respondents’ comments. Moderator is typed as in Simplified Style.

Example:

Moderator: So, um…Charles, you were talking about this earlier. But what did you think of Product X?
Respondent: Well, when I was... Uh, I uh I thought...I thought that it was a, uh, pretty good product.

Pricing for True Verbatim is $2.85 per audio minute, rounded to the nearest minute. Turnaround time is before end of 3rd business day for scheduled projects where audio is received by 2:00 p.m. EST.

Excel Merged Transcripts, or EMT, is an innovative method for capturing verbatim responses for IDIs. 

EMT offers easier quantitative analysis than traditional transcripts, while not sacrificing the readability or quality you have come to expect from FEM. The EMT is not a note taking document. All of the respondents’ answers are transcribed in our Edited Verbatim style; everything is transcribed, apart from word whiskers and false starts. Another excellent benefit EMT offers is an easy way to organize projects with large numbers of transcripts into a single easy to use, and easy to analyze, document. Instead of 250 Word documents, the transcripts for an entire project can be found in one document. 

EMT has two worksheets that allow you to review and analyze your project in different ways.  

The Single tab allows you to select a single respondent from a drop down to display only their answers. 

EMT can export transcripts as Word documents that are formatted as closely as possible to our Edited Verbatim style. Individual transcripts can be easily shared with colleagues or clients, with no unnecessary information or need for additional explanation. 

The Sortable tab offers the ability to perform in-depth, statistical analysis, that is not possible with transcripts in Word. Since the respondents are transcribed in Edited Verbatim, not notes, the veracity of any perceived trends can be better assessed, because the full text and nuance of the interview is available to you. Additionally, because you have the respondents' full transcripts, you can pull relevant, accurate quotes for reports.  

The Sortable tab contains an array of all the interviews for the project, making it easy to see the multiple respondents’ answers to a single question, side by side.  A custom show/hide function allows you to select demographic variables and show only respondents who match the criteria of interest. (Showing only single females who rent, for instance.) For even more simplified reading, this function also gives you the option to select up to six questions, hiding all other questions.

In a nutshell, the EMT gives you the full detail of a transcript, with the analytical features of a note-taking document. 

Not all projects are right for Merged Transcripts; it is most valuable for interviews that adhere closely to a guide. We’d be happy to discuss any upcoming projects and see if they would benefit from being transcribed as Excel Merged Transcripts. If you would like a hands on example of how the EMT works, feel free to contact us and we will email you a sample document.